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In The Magazine

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Consumers and prices

They rely on price to determine quality of products A study shows that marketers of relatively high-priced products should consider keeping prices high, as many consumers associate high price with high quality. A study by an assistant professor at The University of Texas at Arlington published in the `Journal of …

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Forget China, think local

New report by EPRC echoes global procurement experts on post-COVID business | THE INDEPENDENT | Businesses in Uganda should build new supply chains following the disruption to their old ones caused by the outbreak of the coronavirus disease, COVID-19. That is one of many takeaways from a business climate survey …

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Face masks as a fashion accessory?

Why we should encourage this trend | THE INDEPENDENT | Celebrities and influencers are joining the #MaskingForAFriend campaign to encourage wearing masks to protect others. Other countries have been embracing face masks in public for several years. Just like sunglasses and hats evolved from sun protection to fashion accessories, masks …

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Coronavirus found in semen

Those recovering from COVID-19 advised to use a condom The latest bit of the COVID-19 jigsaw puzzle comes from a small study conducted in China, which found SARS-CoV-2 RNA (the virus’s genetic code) in the semen of young COVID-19 patients. The study, published in JAMA Network Open, was conducted by …

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