Tag Archives: advertising

London, UK | THE INDEPENDENT | Brainchild BCW, one of Uganda’s top public relations, digital, and events agency has been named Best PR and Digital Agency at African Excellence Awards that seek to recognize outstanding African companies and individuals who have contributed to Africa’s growth, it said on Aug.21 in …

Kampala, Uganda | THE INDEPENDENT | The Uganda Advertising Association held its inaugural Silverback Awards at the Kampala Serena Hotel. The Silverback Awards were created to award star performance in the industry, engage industry stakeholders on best practices and devise solutions to improving industry standards under the theme The Future …

  This year, 2020 has seen the advertising world change quite a number of things. Indeed, business has not been as usual COMMENT | FRANK MUTHUSI  |  What should we say? How should we say it? When should we say it? Which channels should we use to say it? These are …

Kampala, Uganda | THE INDEPENDENT | BCW (Burson Cohn & Wolfe), was named Global Agency of the Year at PRovoke Media’s 2020 Global SABRE Awards ceremony, which was held virtually on October 21. The global communications agency, a partner to brainchild BCW in Uganda, was praised for its innovative new client offerings, attracting …

Kampala, Uganda | THE INDEPENDENT | High Court has nullified the advertising rates and fees imposed by Kampala Capital City Authority-KCCA on outdoor advertisers, saying they are illegal and unlawful. The judgment stems from an application filed by the National Outdoor Advertising Contractor’s Association Limited protesting the levies introduced by …

Paris, France | AFP | Between distractions, diversions and the flickering allure of a random suggestion, the major computer platforms aim to keep us glued to our screens come what may. Now some think it is time to escape the tyranny of the digital age. Everyone staring for hours at …

  Kampala, Uganda | THE INDEPENDENT | Uganda’s public relations firm, brainchild Burson-Marsteller, has rebranded to brainchild BCW (Burson Cohn & Wolfe), embracing the identity of BCW, one of the world’s largest full-service communications agency and Africa’s largest PR network. The development comes on the back of the 2018 global …

Washington, United States | AFP | Google has begun a new effort to block annoying ads on its Chrome browser, as part of an initiative aimed at improving the online advertising ecosystem that provides the bulk of its revenues. The new ad filtering system rolled out this week aims to …

San Francisco, United States | AFP | YouTube on Tuesday announced ramped-up rules regarding when it will run ads with videos as it scrambled to quell concerns by brands about being paired with troublesome content. “There’s no denying 2017 was a difficult year, with several issues affecting our community and our …

San Francisco, United States | AFP | Facebook on Thursday moved to bolster its appeal and money-making potential as an online platform for viewing video similar to YouTube. The leading social network will next year test showing short ads before videos on a new ‘Watch’ section devoted to just that …