Study shows African nations account for 64 percent of the Top 50 most admired countries, with South Africa, Nigeria, the United States, China, and Kenya topping the list. SPECIAL REPORT | THE INDEPENDENT | Most African consumers have no loyalty to African brands, though a good number say they …
Read More »Uganda Waragi brands win awards
Kampala, Uganda | THE INDEPENDENT | For the second consecutive year, all three Uganda Waragi brands – Premium, Pineapple and Coconut – have won Gold Awards in the prestigious 2023 Monde Selection International Quality Awards. This brings the overall number of quality awards won by the brand to twenty-five (25). The …
Read More »Nile Special wins ‘most admired Ugandan alcoholic beverages brand’
Kampala, Uganda | THE INDEPENDENT | Nile Special has been recognized as the ‘most admired Ugandan brand’ in the alcoholic beverages’ category as well as one of the top 10 brands doing good for people, society, and the environment in the country. These recognitions were during the 13th …
Read More »Top 100 most admired brands in Africa named
African brands slip to 14% o as non-African brands entrench positions Kampala, Uganda | AGENCIES | • Nike retains #1 ranking for 5th consecutive year in a relatively unchanged Top 10 ranking of the most admired brands in Africa. • Unicef is the #1 NGO. • Coca Cola the #1 non-African …
Read More »East African firms on the list of the continent’s most valuable brands
MTN Uganda and Stanbic Bank are the only Ugandan-listed companies on the list in the region Kampala, Uganda | THE INDEPENDENT | Seventeen East African firms are among the list of the continent’s most valuable brands, with the Safaricom retaining the top spot amidst a decline in its overall ranking. The …
Read More »Ugandan corporates embrace International Women’s Day
Kampala, Uganda | THE INDEPENDENT | Thursday turned out to be a dramatic day on the Ugandan broadcasting scene, with women MPs, artists and several public officials featuring as programming was adapted for Women’s Day. Out of the studios, several institutions and brands also stepped up their messaging as they …
Read More »When slogans make brands
Albert Einstein once said, “Imagination is more important than knowledge. For knowledge is limited to all we now know and understand, while imagination embraces the entire world, and all there ever will be to know and understand.” Basing on this, it is imagination that drives many companies and businesses as …
Read More »Maintaining winning brands
By The Independent Team This is a new self-help book for brand strategists, marketers, and corporate managers whose salient point is one: A brand is only valuable as long as it’s moving forward. Just as a shark must keep swimming to stay alive, brands must keep moving forward to maintain …
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