Tag Archives: marketing

Kampala, Uganda | THE INDEPENDENT | Stanbic Bank Uganda has announced that Daniel Ogong, the long-serving Head of Brand and Marketing, will be leaving the role effective October 1, 2025, after eight years of distinguished service. Widely regarded as one of Uganda’s most influential marketing leaders, Ogong has played a central …

SPECIAL FEATURE | Okengo Tossin Jaybe | In today’s fast-evolving digital age, marketing has taken on a new face—digital marketing. Across the globe, businesses are leveraging the internet to build brands, reach wider audiences, and drive growth. However, in Uganda, the perception and adoption of digital marketing remain mixed, often marked …

Kampala, Uganda | THE INDEPENDENT | The race for creative supremacy in East Africa’s marketing and communications industry officially begins as the Uganda Advertising Association (UAA), in partnership with The Loeries, launches the fourth edition of the Silverback Awards. This year’s competition, themed “Elevating the Grind,” promises heightened regional participation and …

Kampala, Uganda | THE INDEPENDENT | Evolve Group Africa, a prominent brand marketing and communications firm, hosted its inaugural Women in Marketing Summit & Honors on Thursday, July 24th, 2025. This “suits-and-sneakers”-themed event, held at the Kampala Serena Hotel, gathered marketing trailblazers, thought leaders, and change-makers to share insights, celebrate …

Kampala, Uganda | THE INDEPENDENT | Evolve Group Africa is set to host the first-ever Women in Marketing Summit & Honors 2025. This landmark event aims to bring together leading figures in the marketing industry to celebrate and empower women. Scheduled for Thursday, July 24, 2025, at the Turaco Hall, …

Kampala, Uganda | THE INDEPENDENT | Uganda’s marketing and branding landscape is set for a major transformation with the announcement of the inaugural Datamine ASC Summit 2025. This high-level gathering, designed to redefine brand strategy through emotional connection, cultural storytelling, and authenticity, will take place on Friday, June 27, 2025, …

Kampala, Uganda | THE INDEPENDENT | Leading events organizer Evolve Africa has released its annual Uganda Marketing Excellence Awards (UMEAS) 2023 report, offering a data-driven analysis of the Ugandan marketing landscape. This report, presented as a valuable resource for marketers, strategists, and decision-makers, delves into the “why” behind successful campaigns …

Paris, France | Xinhua | The French National Assembly and the French Senate have adopted a bill to regulate influencer marketing on social media, local media reported Friday. The bill prohibits the influencers from promoting adulterated products, conducting scams or fraud on social media. The influencers are also obliged to label …

Kampala, Uganda | THE INDEPENDENT | Hoteliers in Uganda are set to focus on online marketing and training to boost customer experience and hit huge profits in the year 2023, Jean Byamugisha the Chief Executive Director of the Uganda Hotel Owner’s Association has said. Byamugisha says that 2023 is gearing up …

Kampala, Uganda | THE INDEPENDENT | There is a need to clamp down on the formula milk industry’s marketing tactics which are exploitative, according to a new three-paper series published in The Lancet. The paper points out industry influence which includes lobbying against vital breastfeeding support measures as one of the …