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Creative powerhouses set to compete at 4th annual Silverback Awards as regional participation expands

Kampala, Uganda | THE INDEPENDENT | The race for creative supremacy in East Africa’s marketing and communications industry officially begins as the Uganda Advertising Association (UAA), in partnership with The Loeries, launches the fourth edition of the Silverback Awards. This year’s competition, themed “Elevating the Grind,” promises heightened regional participation and …

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